This is a story about a girl who used to write copy about everything from stay-put charcoal eyeliner to the hottest apps for your tablet, which was actually pretty fun—especially when she pretended to be Peggy Olsen.

For almost four years, Amie spent her days talking with fellow fans about ALL THE POP CULTURE things, making awesome community connections, and nerding the F out over all the amazing stuff inside a freaky cool museum.

Now she’s taking her knowledge of campaigns, taglines, brand voice, social media, community building, targeted ads, and #squadgoals and applying it to amazing projects at Smarthouse Creative as the Director or Marketing.

She also gets to do great things like write about film and music, and occasionally interview some of her cinematic heroes over at ThreeImaginaryGirls.com — and turned her long obsession with horror films into a website and podcast called I Love Splatter!

If there’s one thing she’s learned from this long journey to leading a (mostly) charmed life, it’s this:

“Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”